Baker's Choice Highlight: Karl
"For me, its a reminder that no matter what part of my fitness journey I'm on, my self worth never changes." - Karl
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Eddie Williams's Stellar Performance at Giants Live USA Strongman Championships 2024
Huge congratulations to our athlete Eddie Jo Williams at this past weekend's Giants Live USA Strongman Championships 2024! Eddie finished third and proudly took the podium with Mitchell Hooper (1st) and Trey...
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Baker's Choice Highlight: Aubrey
"Lifting taught me how to shift my focus towards seeing my body as a vessel with purpose." - Aubrey
Baker's Choice Highlight: Josh
“I strive to be better than myself, instead of everybody else.” - Josh
Baker's Choice Highlight: Beefy
"As the years go by I'm learning to love myself more and more." -Beefy
Baker's Choice Highlight: Samantha
"I don't think people realize how important it is to feel accepted and loved at every size." - Samantha
Baker's Choice Highlight: Willie
"I believe that fitness should also include how you feel on the inside, not just what you look like on the outside." - Willie
Baker's Choice Highlight: Tess
"There is a stereotype that all athletes are built a specific way and have to look a certain way but I don't believe that is true." - Tess
Baker's Choice Highlight: Mads
"I'm worthy of fitness at any stage and any size." - Madison
Baker's Choice Highlight: Neamitupou
"The only thing that matters is what YOU think about yourself." - Neamitupou
Baker's Choice Highlight: Miah
"I learned to be kinder to myself and to my body... to enjoy the process and every stage that my body goes through: every muscle, every roll, every vein. I...
Baker's Choice Highlight: Rathyna (Professional Drifter)
"It became my message and my symbol as a female drifter to encourage other women to go for whatever career path they choose." - Rathyna
Baker's Choice Highlight: Jose
"We all have goals and it's about time we focused on enjoying the journey as well." - Jose
Baker's Choice Highlight: Victor
"I never gave up or let anyone stop me." - Victor
Baker's Choice Highlight: Liz
"Be a bad ass and do it!" - Liz
Baker's Choice Highlight: Elvira
"I want to break the norm because I believe athletes come in all shapes and sizes." - Elvira
Baker's Choice Highlight: TJ
Going from being the fat kid to being kinda fit, I instantly resonated with the KFKF brand and community on deeply personal level. KFKF is something that anyone can connect...
